UI/UX
UI/UX
UI/UX
From Zero to Hero: Look at Hero Images in Web Design
From Zero to Hero: Look at Hero Images in Web Design
From Zero to Hero: Look at Hero Images in Web Design
• Marina Yalanska
With the growing attention to prominent visual details and diversity of graphics on modern websites, the approach of using a hero image seems to move from trends to well-established strategies. In today’s article, we’re going to discuss what is hero image, why it’s important in web design and how to make it work for your goals. And sure, we’ll show that all on multiple web design examples by the studio team.
What Is a Hero Image?
In web design, “hero image” is a term that is applied to a big eye-catching image that is usually seen in the above-the-fold zone of the webpage right below the website header. This simple scheme from Balsamiq covers the basic idea.
As it’s seen from the wireframe above, a hero image usually takes almost all pre-scroll full-width space on the page. The other layout elements (call-to-action button, text, etc.) are located in the header and on or around the hero image to present a consistent and balanced visual composition.
Make no mistake, the term doesn’t require that all images of this kind should include only a human, animal, mascot or any other kind of a character. Don’t get stereotyped with that “hero” part. It can be also the theme image featuring a landscape, a device, a building – anything, even an abstract model or composition. The main idea is that the image instantly grabs attention and allows for setting the quick visual, emotional and informative connection with the user.
With the growing attention to prominent visual details and diversity of graphics on modern websites, the approach of using a hero image seems to move from trends to well-established strategies. In today’s article, we’re going to discuss what is hero image, why it’s important in web design and how to make it work for your goals. And sure, we’ll show that all on multiple web design examples by the studio team.
What Is a Hero Image?
In web design, “hero image” is a term that is applied to a big eye-catching image that is usually seen in the above-the-fold zone of the webpage right below the website header. This simple scheme from Balsamiq covers the basic idea.
As it’s seen from the wireframe above, a hero image usually takes almost all pre-scroll full-width space on the page. The other layout elements (call-to-action button, text, etc.) are located in the header and on or around the hero image to present a consistent and balanced visual composition.
Make no mistake, the term doesn’t require that all images of this kind should include only a human, animal, mascot or any other kind of a character. Don’t get stereotyped with that “hero” part. It can be also the theme image featuring a landscape, a device, a building – anything, even an abstract model or composition. The main idea is that the image instantly grabs attention and allows for setting the quick visual, emotional and informative connection with the user.
With the growing attention to prominent visual details and diversity of graphics on modern websites, the approach of using a hero image seems to move from trends to well-established strategies. In today’s article, we’re going to discuss what is hero image, why it’s important in web design and how to make it work for your goals. And sure, we’ll show that all on multiple web design examples by the studio team.
What Is a Hero Image?
In web design, “hero image” is a term that is applied to a big eye-catching image that is usually seen in the above-the-fold zone of the webpage right below the website header. This simple scheme from Balsamiq covers the basic idea.
As it’s seen from the wireframe above, a hero image usually takes almost all pre-scroll full-width space on the page. The other layout elements (call-to-action button, text, etc.) are located in the header and on or around the hero image to present a consistent and balanced visual composition.
Make no mistake, the term doesn’t require that all images of this kind should include only a human, animal, mascot or any other kind of a character. Don’t get stereotyped with that “hero” part. It can be also the theme image featuring a landscape, a device, a building – anything, even an abstract model or composition. The main idea is that the image instantly grabs attention and allows for setting the quick visual, emotional and informative connection with the user.
Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
·
Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
·
Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
·
Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
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Brand Identity · Visual System · Branding · Logo Design · Social Media
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